About the job

Kwikbit Internet is building a better internet service. Reliable, ultra-fast internet with great customer service at a great price. No contracts, promotional pricing gimmicks, hidden fees, or wimpy upload speeds. Utilizing our proprietary millimeter wireless technology, we can quickly and easily deliver multi-gigabit internet service to underserved communities that have been neglected by cable and telecom companies.

Reporting to the Vice President Marketing, the Marketing Director will play a critical role in driving the success of our customer acquisition and retention efforts to support our nationwide expansion.

Responsibilities

• Support plan to acquire and retain new customers through the execution of local marketing activities including direct, social, digital, mobile, event and partnership marketing.
• Manage website and implement SEO best practices to optimize organic search, maximize traffic, conversions and CAC.
• Drive ongoing initiatives to foster a community and encourage reviews and referrals.
• Create compelling content that drives consumer engagement across multiple channels.
• Capture daily website analytics, overseeing key performance indicators (e.g. traffic, conversion, CAC, etc.), interpreting data into trends and strategy, and optimizing budgets; monitor and provide tracking/reports.
• Build and execute social media strategy through competitive research, platform determination, and audience identification.
• Develop and maintain the master marketing calendar.
• Oversee brand integrity across local marketing channels, ensuring that all Marcom tactics meet brand guidelines.
• Develop some B2B marketing strategies to support field sales and manage other marketing projects including tradeshows/events as needed.

Requirements

• BA or BS degree required.
• 10+ years experience required.
• DTC direct, event and social/digital marketing required.
• Hands-on experience with CRM and email campaign platforms.
• Experience managing agencies and vendors.
• Deep understanding of web-based data and metrics with a track record of distilling actionable insights from data.
• Social media savvy with understanding of online engagement through creative writing.
• Team player who loves to collaborate and can thrive in a fast-moving, start-up environment.
• Ability to communicate effectively to internal/external stakeholders with the ability to influence and gain consensus.
• Willing to travel up to 25%.

Benefits

• Equity package
• Competitive compensation
• Medical, dental, vision insurance and HSA
• 401k with employer contribution